Title: Snapchat’s $10bn valuation: inside the
billion-dollar bubble
This article first talks about how snapchat is a unique
app available on iTunes and the apple app store has now become worth $10
billion, in a recent valuation of technology. The article then talks about the
promotion of sexting on snapchat, and whether it is safe to use snapchat as
they may not have deleted the images but just hidden them where the user cannot
see. Then the article mentions that for a new app to become big they need to be
innovative in order to outlast the tech giants. There are also three paragraphs
on the irrational valuations of applications.
Fact:
·
Snapchat was valued at $10 billion
·
Facebook, a 10-year-old company, has
been valued at $192bn; that’s 128 times its profits and higher than
Coca-Cola, Toyota and Bank of America.
·
Google acquired YouTube for $1.6bn (in 2006)
there was plenty of bubble-talk already
·
last year YouTube’s revenues were $3.6bn
and Fortune valued the company at $15bn–$21bn
·
43% of all advertising money ($18.4bn) is now
spent on search
This article brings up many good points in regards to
privacy online, as it states that there are privacy issues when it comes to
major tech giants. In regards to snapchat the concern is that the snaps haven’t
actually been deleted but saved in a private area. In my opinion, it’s a
violation of privacy and should be dealt with to keep all our information
private.
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