Monday 9 February 2015

Snapchat helps Daily Mail and Vice Media

Snapchat helps Daily Mail and Vice Media get on message with youngsters
http://www.theguardian.com/media/2015/feb/08/snapchat-discover-daily-mail-vice-media-facebook

Description: http://i.guim.co.uk/static/w-1920/h--/q-95/sys-images/Guardian/Pix/pictures/2015/2/6/1423243027834/66baf221-f53e-44a4-ab9c-bcd98331500f-1020x612.jpeg
This article is about how other media organisations have linked up with snapchat and created a new discover page.
Daily Mail, Vice Media and Snapchat, the messaging app once mainly known for sexting, might seem unlikely allies in shaping the future of media distribution.


Media partners create what Snapchat calls “editions” – bundles of stories that disappear after 24 hours – for the new platform, with Snapchat’s fledgling editorial team also providing content.This is a good idea for companies to interact, this increases their users.

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